1. China TiO₂ Market Situation

The Chinese TiO₂ market remained generally stable this week, with prices showing signs of consolidation after the weakness seen in previous months. Producers are becoming more cautious with price reductions as production costs continue to provide support. According to market data, China TiO₂ prices have declined in July, with the benchmark index falling by approximately 4.4% from early June, mainly due to weak downstream demand and competitive market conditions. However, production adjustments and lower inventory levels are helping the market gradually rebalance.

The current market situation shows a clear difference between supply availability and demand recovery. While China still has sufficient production capacity, producers are increasingly focused on maintaining profitability rather than competing through further price reductions. Rutile TiO₂ demand remains relatively stable, while some lower-end grades continue facing stronger competition.

2. China Supply & Export Performance

China remains the largest TiO₂ supplier globally, and exports continue to be an important support factor for producers. In May 2026, China’s TiO₂ exports reached approximately 152,800 MT, although this was 21.05% lower month-on-month compared with April due to earlier high shipment volumes. However, cumulative exports during January–May 2026 increased by approximately 12.55% year-on-year, showing continued strength in overseas demand.

During July, export markets remained active, especially in Southeast Asia, the Middle East, Africa, and Latin America. However, international buyers continued purchasing cautiously, focusing on short-term requirements rather than building large inventories.

3. Global TiO₂ Market Situation 🌍

The global TiO₂ market in July showed a mixed recovery trend. Asian and emerging markets showed better purchasing activity as some customers started replenishing stocks after maintaining low inventory levels in previous months. Chinese suppliers continued to remain competitive due to stable production capacity and attractive export pricing.

In Europe and North America, demand recovery remained slower. Coatings, paints, and construction-related industries continued facing pressure from weak economic conditions and higher operating costs. Buyers in these regions maintained conservative purchasing strategies and continued monitoring price movements.

Regional TiO₂ price indications in July showed different trends: Northeast Asia prices increased slightly by around 2.7%, while Southeast Asia prices were relatively stable with a slight decrease of around 0.4%. North America and Europe showed softer movements due to weaker demand conditions.

4. Demand & Inventory Situation

Global TiO₂ demand is gradually improving but remains below normal seasonal levels. The paint and coating industry continues to be the main demand driver, while plastics and industrial applications are recovering more slowly.

Many customers reduced inventories during the first half of 2026 and are now operating with relatively low stock levels. This creates potential restocking demand in the coming months, especially before the traditional fourth-quarter purchasing season.

However, buyers remain price-sensitive and continue to avoid aggressive stock building until they see clearer market direction.

Market Summary

In July 2026, the TiO₂ market is moving away from the previous downward trend and entering a more balanced stage. China’s supply remains competitive, but producers are becoming more disciplined due to cost pressure and lower profit margins. Export demand continues to provide support, while global buyers are gradually returning to the market as inventory levels remain low.